Edo Mujkić is the CEO and co-founder of BiteMe Nutrition, a startup that has generated significant consumer and industry interest in just a few years. This is evidenced by its extensive distribution network and various accolades, including the World's Best Snack Award received at IFE London in 2023. Edo has acquired rich experience in the food industry by working for leading European sport nutrition brands and distributors. He has translated this knowledge into a brand that aims to meet the increasingly pronounced demand from customers for healthy and indulgent snacks in a unique way.